Hirmer Loft28

commercial | 2009

client: Hirmer | agency: thinknewgroup | post: ARRI commercial | design & animation: Melanie Lukhaup

A commercial for the german mens’ fashion store “Hirmer” I designed and animated for arri. The spot is sarcastically illustrating what all went wrong when God tried to create the man – an experiment ending up in several faults in construction. If you would like to know how this turned out, just watch…